New Year Ramp Up (Day 9): When Recycling and Repurposing are NOT Good for Business

January 9, 2011 By admin Leave a Comment

To Get Something You Have Never Had, You Must Do Something You Have Never Done. ~ Author Unknown

I think this quote nicely sums up the difference between successful women and those who struggle to achieve their goals. The question I like to ask is “Are you more committed to the status quo or the success you say you want?”

Are you stuck recycling and re-purposing old ideas and been-there-done-that strategies?

As Einstein said “The definition of insanity is doing the same things and expecting different results.”

I’ve become known for my ability to deliver a loving kick-in-the-pants (a.k.a. reality check) for the women in our community. Do you get in your own way a lot? I sure used to. Maybe it’s time for your wake up call too?

To provide a little nudge in the right direction, here’s an invitation to step inside our community of women in business online. One of the free gifts you’ll receive is a SPECIAL REPORT titled: 3 Essential Mindset Shifts for Women in Business Online ~ This is a thought provoking personal account of my personal transformation and 3 vital aha moments that changed everything.

So you know, this freebie is going away soon to be replaced by IAWBO’s Virtual Hope Chest so grab it while you can.

Here’s where you can get it now: http://iawbo.com/insider

Filed Under 2011 Ramp Up Tagged With , , , ,

New Year Ramp Up (Day 8): IAWBO’s New Online Marketing Alliance

January 8, 2011 By admin 1 Comment

NEW! Online Marketing Alliance
give * receive * achieve

An Exclusive Invitation to Promote and Grow Your Online Business!

  • Be “the” Go-To Expert in Your Niche
  • Build Your List
  • Gain Credibility
  • Announce Your Events
  • Sell Your Products
  • & Much More!

Are you really good at what you do and passionate about the difference it makes but your list (community/tribe) is small, un-responsive or not as relevant as you’d like it to be?

Do your products/services support women entrepreneurs?

How would you like to be the exclusive go-to expert in your niche consistently visible to our growing community of thousands of aspiring women in business online?

Say goodbye to the hit and miss approach so many entrepreneurs fall into. Now you can reach your target audience – women entrepreneurs – consistently and efficiently.

We’re selecting ONE expert per niche topic to be the exclusive Authorized Guide within IAWBO’s new Online Marketing Alliance.

This is your chance to claim your area of expertise before someone else who does what you do sneaks in first. Given the exclusivity factor, your category may not come open for a very long time.

One of the biggest frustrations for rising stars in any industry is the lack of a list to market to. Now you can eliminate this anxiety by positioning yourself as THE expert on your niche topic for our community of thousands of women entrepreneurs.

Positioning your expertise in front of this audience is the next best thing to having a large list of your own. You don’t have to wait for your list attraction to kick in. You can begin to develop meaningful relationships with a relevant audience starting now!

Without a list to market to, it doesn’t matter how good you are at what you do or how passionate you are about the difference you can make. To reach more people and make more money you need VISIBILITY and CREDIBILITY.

As “the” authorized guide for your niche topic you’ll enjoy both!

You’ll receive an exclusive invitation to IAWBO’s Online Marketing Collaborative private mastermind where authorized guides will network, collaborate and support each other’s business growth through the coming year. A virtual think tank for online marketing… just imagine the ideas that will unfold.

And, we’ll hold you accountable too. My team and I will monitor your participation to make sure you are using all of the benefits that go along with being an Authorized Guide. We’ll show you how to leverage this to the max!

Women in Business Online Know and Trust IAWBO

We are passionate about teaching women entrepreneurs how to achieve more online in record time. Accelerating the success of women in business online is what we do. By providing REAL content and resources (relevant, exact, applicable and leading) we have earned the right to speak directly to this audience.  Being a woman in business online myself, I know the unique challenges and infinite possibilities that exist for this group of women.

Important facts: The IAWBO community is currently comprised of more than 3000+ subscribers but this does not represent the full scope of the visibility you’ll enjoy. Our social media presence exceeds 17,000+ and we enjoy extensive collaborative marketing reach via experts and partners.You, your products and services will be visible through all channels.

As an Expert Member, you’ll receive everything at the Association Member level, PLUS…

  • Enjoy list building through IAWBO’s new Virtual Hope Chest. Our reciprocity-based strategies get results!
  • Be recognized as an Authorized Guide showcasing YOU as the go-to expert in your niche within our growing community
  • Be the guest expert for a member’s only teleclass
  • Be a guest expert for an #askIAWBO Tweet Chat
  • Contribute original articles to the Premium Articles Database
  • Contribute re-purposed content to our blog
  • Be the host of your own Podcast series
  • Contribute videos to IAWBO-TV
  • Announce your tele-classes, programs and events
  • Promote your information products through IAWBO’s eBoutique
  • Enjoy the spotlight with a Press Release announcing YOU as an Authorized Guide
  • Our members will get to know, like and trust you through a detailed authorized guide listing on the IAWBO.com website and a “How Does She Do It?” blog interview
  • Proudly display your Authorized Guide badge on your site and within your promotional materials
  • Network and collaborate with fellow guides within the exclusive Collaborative Marketing Alliance mastermind and enjoy regular conference calls and social media chats to discuss business growth strategies, improve what’s working and eliminate what isn’t.
  • All contributions will receive extensive visibility through social media channels – ours and via online marketing alliance members.
  • Receive and propose other special opportunities as they arise!

Some examples of niche topics that support the success of women in business online are:

  • Copywriting
  • Article marketing
  • Productivity secrets
  • Teleclasses/virtual events
  • Email marketing
  • Marketing on Facebook
  • Marketing thru Twitter
  • Video Marketing
  • How to Create & Sell Info-Products
  • Client Attraction
  • Authenticity in Business
  • Money Mindset
  • Limiting Beliefs
  • Presentations that sell
  • Affiliate Marketing
  • Writing a book
  • Publishing a book
  • Online revenue models
  • Group Coaching
  • High Level Coaching
  • Hiring a support team
  • Cash flow strategies
  • Networking online
  • Networking face to face
  • Hosting live events
  • No and low cost marketing
  • Technology for online business
  • … add your niche topic here.

As soon as you register we’ll schedule a 30 minute consultation with me to make sure you are powerfully positioned to maximize the visibility channels that will work best for you. Moving forward, my VA team will keep an eye out for content that you could be re-purposing through the site.

If this sounds like the opportunity you’ve been waiting for send an email to ginabell (at) iawbo.com indicating your interest and we’ll add you to the waiting list. We’ll have the details finalized (i.e. marketing packages, fees, etc) and the official plan in place within the next week or so.

~ Gina xo

P.S. Experts and proposed niche topics will be evaluated individually through an application process to ensure it’s a good match for you and our community of women in business online.

Filed Under 2011 Ramp Up, Marketing Tagged With , , , ,

New Year Ramp Up (Day 7): #askIAWBO Chats to Answer Your Burning Questions!

January 7, 2011 By admin Leave a Comment

NEW!! Every month, IAWBO Founder Gina Bell and a panel of experts will answer YOUR most burning questions about how to start, grow and thrive in business online during #askIAWBO tweet chats.

Our first chat is scheduled for January 26th at 8:00 p.m. EST.

You do not have to be a member to participate however members questions will be given first priority.

Since this is a new offering, we’ll take a “beta test” approach with the first 90 days hosting one chat per month on the last Wednesday of each month. We’ll then decide if the chats will continue and if yes, how often. Your feedback will be invaluable during this process.
.

What is a tweet chat?

It is an online conversation between a group of Twitter users, and references a specific Twitter hashtag used to identify the discussion. In this case, we’ll be using hashtag #askIAWBO.
.

What is the format of a tweet chat?

The chat is open to women in  business online looking to get their burning questions answered. You can ask your questions through the IAWBO Facebook page here.

Each chat will feature the top 10 burning questions…
.

Here’s the agenda for #askIAWBO tweet chats:
http://tweetchat.com/room/askiawbo

  • 7:45 p.m. to 8:00 p.m. EST – open networking, welcome attendees, introduce guest experts, discuss “rules of the road”, build buzz about the tweet chat
  • 8:00 p.m. to 9:00 p.m. EST - Questions and Answers. The Tweet Chat host (typically IAWBO Founder, Gina Bell) will post 1 question approximately every 6 minutes allowing for 10 burning questions to be addressed.
  • 9:00 p.m. to 9:30 p.m. EST – The “After Party”. Introductions, open conversation, invitation to promote what you do.

Tweetchats are extremely convenient and flexible. As a participant, you can jump in and out of the discussion whenever you want. Or just follow along silently and watch. Stay for the whole thing or pop in when you can. It’s up to you.
.

How do you separate the Tweet Chat discussion from non-relevant tweets?

The trick to participating in a tweet chat is to be able to isolate the tweets made by the chat participants, from all the unrelated tweets on Twitter. In other words, put blinders on to non-relevant tweets while you monitor and chat about one topic/hashtag. You want to see only the tweets relating to the tweet chat you are part of.
.

Tools for Tweet Chats:

  • TweetChat.com (recommended for simplicity plus pause and retweet functions)
  • Tweet Grid (allows you to follow more than one chat at a time)

You can also use your regular Twitter client to create specific columns based on a #hashtag search providing another ideal way to track Twitter chats. Common ones are:

If you don’t want to use a tool, you can simply follow along using Twitter Search. Keep a search window open on your chat’s assigned hashtag.

Feel free to share any other technology recommendations you’ve discovered in the comments.
.

There are many benefits of a tweet chat:

  • You connect with like-minded people – in this case both women in business online and the experts who can support their success.
  • You can crowd-source ideas. The diversity of the participants and experts leads to fascinating feedback that is invaluable when often if feels like you’re working in a bubble.
  • Get YOUR burning questions answered – this perk alone is priceless.
  • You increase your community of “relevant” Twitter followers
  • And if you’ve experienced these or other benefits as a tweet chat host or participant, please share it in the comments section below…
    .

Other Tweet Chats?

Do you participate in, or run, a Tweet chat you believe would be valuable for women in business online? Share the hashtag, usual meeting time and brief description in the comments section.

One other tweet chat that I participate in frequently and have appeared as a guest expert panelist for is #MOMeoChat hosted by @CarlaYoung every Thursday night at 8:00 p.m. EST.

Tip: Enter “tweetchat” into Twitter search to find other popular chats and hashtags to follow.

Filed Under 2011 Ramp Up

New Year Ramp Up (Day 6): My Favorite Quotes Are Inside – Will You Share Yours?

January 6, 2011 By admin 3 Comments

If you’ve been following our New Year Ramp Up series you’ll already know that IAWBO’s theme for 2011 is Get Inspired – Be Inspiring. Along this theme you’ll find MY favorite quotes. I secretly collect them (I LOVE them!) and would love for you to a) share your favorites in the comments section of this post and b) “Be Inspiring” by sharing the post with others.

Learning new things won’t help the woman who is not using what she already knows. — Author Unknown

If you see it, touch it. If you touch it, feel it. If you feel it, love it. If you love it, give it. Because NOTHING speaks to the UNIVERSE louder, of your BELIEF in self, abundance, and love, than giving.

And when the Universe hears, more will be added unto you. NOT AS A REWARD, but because you truly believed… in self, abundance, and love.  — from http://www.tut.com

Lots of people want to ride with you in the limo, but what you want is someone who will take the bus with you when the limo breaks down.” — Oprah Winfrey

People are like stained-glass windows. They sparkle and shine when the sun is out, but when the darkness sets in; their true beauty is revealed only if there is a light from within. — Elizabeth Kübler-Ross

Belief is the bridge between dreams and dreams come true. — Gina Bell

According to all known laws of aviation, there is no way a bee should be able to fly. Its wings are too small to get its fat little body off the ground. The bee, of course, flies anyway. Because bees don’t care what humans think is impossible. — From “The Bee Movie” by Dreamworks Animation

http://www.greatquotesmovie.com/

There is a Science of Getting Rich. Scientific Laws that govern whether you are wealthy or poor and they are just as exact as those that govern the Universe. Learn and use them and you will attract money in abundance just as certainly as the force of gravity holds you to the earth. — Bob Proctor

All of us tend to put off living. We are all dreaming of some magical rose garden over the horizon instead of enjoying the roses that are blooming outside our window today. — Dale Carnegie

You are never given a wish without also being given the power to make it come true. — Richard Bach

Happiness is not an accident. Nor is it something you wish for. Happiness is something you design. — Jim Rohn

If you knew just how scared most people are…you’d be even braver. Running faster, jumping higher, and laughing louder. — Notes From The Universe

.
As an avid collector and admirer of quotable quotes, I’d love it if you’d share your favorite quotes in the comments below :)

Filed Under 2011 Ramp Up

New Year Ramp Up (Day 5): Breakthrough to Online Success eCourse is Coming Soon!

January 5, 2011 By admin Leave a Comment

Everyone wins with IAWBO’s guiding mantra for 2011 which is: Get Inspired. Be Inspiring and you’ll see this theme emerge in many of our new programs and resources moving forward.

Watch for FIVE exciting new offerings to emerge early this year. Here’s a sneak peek at one of them now…

Breakthrough to Online Success Strategies (weekly) e-Course: 52+ Surprisingly Simple Ways to Achieve More Online in Record Time. A free weekly ecourse available to association members starting in February.

IAWBO members will receive …

  • One 2-5 Page Lesson Every Week In Downloadable .PDF Format. (Audios & videos on occasion too!)
  • Every lesson subscribes to my K.I.S.S. (Keep It Strategically Simple) philosophy created in such a way that you’ll see results if you actively participate in the program.
  • Much of what you’ll discover inside I’ve never shared anywhere else…

You’re going to love this because:

1) Short And Easy To Digest.

Each lesson is only 2-5 pages in length and contains nothing but REAL content (Relevant, Exact, Applicable, Leading). There is a very real problem these days with “information overload” where the reader simply has too much information to absorb. Each lesson is purposefully brief (but detailed!) so you can consume it quickly and take action.

2) Includes a Take Action Assignment.

Every weekly lesson will conclude with specific action steps for you to complete. Instead of giving you the “here’s what I’ve done”, you’ll get “here’s exactly what to do”.

3) The Series Builds As You Go.

Every lesson builds as your business-building skills do. Early on we’ll discuss the fundamentals of online success. From there, we’ll move into other basics and then intermediate tactics for multiplying and maximizing the profitability (personally and professionally) of your internet-based business. Beginners won’t get lost and veterans won’t get bored.

4) Positions You To Succeed Long-Term.

This isn’t about filling your plate with a ton of information only to leave you to put it all together for yourself, that isn’t how things are setup in this training program. You’ll receive the essentials in bite-sized portions – every week (for 52+ weeks). The benefit is you’ll be more likely to DO something with the content … and more likely to see real results. That’s the golden ticket isn’t it… RESULTS.

5) Motivates You To Make Real Progress.

After a while you’ll be able to look back to see the progress you’ve made by putting theory into practice. You’ll actually be able to see things growing step-by-step because you’ll be following a consistent, weekly plan of action.

Each weekly lesson is designed to be “to the point” and immediately actionable.

Members, your first lesson is coming your way soon…

Not a member yet? IAWBO membership is just $20 a month and the value of this program alone far exceeds the small investment. Plus, it’s just one of many member rewards. You can see them all here.

Keep following the 2011 New Year Ramp Up to hear more about this Get Inspired Be Inspiring focus and the other offerings we have in store to support – and accelerate – the success of women in business online.

Filed Under 2011 Ramp Up Tagged With , , , , , ,

New Year Ramp Up (Day 4): The Curious Case of Elmer Letterman

January 4, 2011 By admin 1 Comment

Today I promised to share what I call The Curious Case of Elmer Letterman to go a little deeper with the last post.

I first heard this story through Tim Sanders, author of Love is the Killer App (in my opinion – a MUST-read book). And I was going to type it all out here in a blog post but I decided to google it quickly and came across a video of Tim sharing the story during one of his presentations. I’ve added the video below – it’s just over 3 minutes and well worth your time. Play close attention to his action advice at the end okay – it’s much like the action step I recommended for day 3 in this New Year Ramp UP.

This video is dedicated to the women in business online who responded to my survey on the IAWBO Facebook page asking what one marketing strategy they were going to focus more time and energy towards in 2011. Almost all of the women who responded said… networking.

.
Imagine for a moment what your business could be like if you spent this year as if you were the Elmer Letterman of your industry. What if your definition of networking = love.

What did you think of the video? Will you take this Elmer Letterman challenge? Let’s start a conversation in the comments below.

.

Filed Under 2011 Ramp Up Tagged With , , , , , ,

New Year Ramp Up (Day 2) IAWBO’s Achieve MORE Manifesto

January 2, 2011 By admin Leave a Comment

Ladies, we are creating the Achieve More Manifesto for the IAWBO community and I’d love for YOU to participate in it’s creation.

Tell us, what declarations, quotes or commandments are at the core of your entrepreneurial spirit?

One of mine is “Don’t just do it… REALLY do it”. What’s one of yours?

I could go ahead and create an inspiration manifesto to share with you, that would be easy. Yet I can’t help but envision how much more it can be if we create it TOGETHER.

The end result will be a manifesto, a declaration of the spirit of success-driven women in business online, that truly represents the essence of this wonderful community of high-achieving women. Now that’s an idea I can get behind. Want to play with me on this?

Share your mini-manifestos, declarations, commandments and quotes below or at http://www.iawbo.com/achieve-more and stay tuned for the official multi-media release early this year.

And remember to follow the 11-day New Year Ramp Up series on the blog!

~ Gina xo

Filed Under 2011 Ramp Up Tagged With ,